21486761386 - Amazon PPC & Marketplace Analyst
Position: Amazon PPC & Marketplace Analyst
Job Type: Full-Time
Location: 100% Remote work
Working Schedule: US (CST) Timezone
Our client, a rapidly growing eCommerce company with a diverse product portfolio, is seeking a PPC & Marketplace Analyst to join their high-performance team. With a focus on strategic thinking and results, the role involves maintaining and enhancing their presence on Amazon and other e-commerce platforms. Key responsibilities include monitoring account health, managing listings, and optimizing PPC strategies in collaboration with marketing, catalog, and operations teams to drive growth.
Responsibilities:
PPC Management
?? Conduct daily monitoring of ads, including search term report analysis.
?? Track and optimize TACOS (Total Advertising Cost of Sales) and explore new targeting opportunities.
Account Management
?? Monitor account health and feedback to ensure compliance and performance.
?? Manage end-to-end Amazon Seller Support cases, ensuring timely resolution.
?? Manage deal creation and execution, including coupon checks and pricing updates.
SEO and Reporting
?? Update SEO reports to reflect current strategies and performance.
?? Analyze Category Listing Reports for insights and improvements.
?? Monitor brand performance on all channels (Amazon, Shopify, and TikTok Shop).
Data Analysis and Strategy
?? Perform competitor analysis to inform strategic decisions.
?? Track and record weekly advertising performance and update PPC call agendas.
?? Fill out sales sheets and upload weekly scorecards for performance tracking.
?? Deep experience with Scale Insights, Helium10, DataRova, and Amazon Seller Central.
?? A keen eye for data-presentation and visualization, providing reports that clearly communicate important information and improve over time.
?? You are a process-oriented operator who can take an idea, put it into execution, and explain the results in a concise and efficient manner.
?? You have high attention to detail.
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