Senior Product Marketing Manager, Amazon Go
- 8+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience building, executing and scaling cross-functional marketing programs - Experience directly managing, developing and growing teams of marketing/product professionals - Ability to manage stakeholders and present to various levels of an organization - Excellent written/verbal communication Amazon Go is seeking an exceptional Senior Product Marketing Manager to lead marketing strategy and operations. This candidate will manage a team of two marketers and one marketing/creative operations program manager to build and execute marketing campaigns that drive traffic, frequency and retention for Amazon Go’s store portfolio. We are seeking a customer obsessed marketer who can deliver big ideas, has demonstrated successful campaign ownership, and can act as both visionary and executor. The successful candidate for this role has experience establishing strategy and cross-channel marketing tactics to drive customer retention and frequency that has a proven ability to work cross-functionally, make data-driven decisions, and influence others. You are a self-starter and possess strong analytical skills and thrive working among a broad, diverse set of stakeholders. You leverage strong organizational and project management skills and have a track record of delivering quality work. Key job responsibilities * Lead team to develop and execute multi-channel campaigns to target key customer segments * Owns customer traffic-driving and engagement strategy, developing marketing and messaging strategy and audience segmentation * Partners with category team to deliver annual marketing strategy to highlight priority categories, value, and seasonal/new items * Identifies opportunities for 1P and 3P partnerships to accelerate growth * Influences tech roadmap to elevate customer experience, including optimization of coupons experience and personalization
- Experience using any of SQL or other analytical tools for conducting data analysis
- Experience with customer segmentation, profiling, and targeting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
Apply Job!